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Why Small Businesses Stick to BlackBerrys

When you’re out of the office, you’ll see that there are more people using iPhones and other Smartphones compared to BlackBerrys. But despite the buzz around iPhones and other Apple products, you still swear by  your BlackBerry. Just like you, many small businesses are sticking to BlackBerry mobile phones. What are BlackBerry phones the chosen mobile phone for businesses?
Although the stock prices and market share for BlackBerry is not looking as great as those of Apple and Samsung’s, why are people still supporting BlackBerry phones? The basic answer is because it is simpler to use and performing business tasks such as typing emails is easier too. And despite the bad press for BlackBerrys, there is still 63 percent of workers in 200 U.S companies that choose to use the BlackBerry phone according to Visage.

Reasons Why Small Business Prefer BlackBerrys
  • Easy Email
The best thing that BlackBerry users love about this phone is its easy email access and the speedy process. BlackBerry’s push email is so convenient and the email even arrives a few minutes earlier on a BlackBerry compared to an iPhone or Android-based mobile phone. The push email needs no extra steps to set up. Sending mass emails and receiving emails on a mobile phone has never been this easy.
  • Security
With BlackBerry phones, you can have better security. BlackBerry phones have more security features compared to other mobile phones out there. BlackBerry will simply not accept any password. You might actually need your IT experts to make you a very complex password. Although Smartphones also has their own authentication features, they are easier to bypass.
  • Simple
When it comes to using a business phone, people would prefer a no-frill and straight up mobile phone to use. The simplicity of the BlackBerry helps in completing business tasks more efficiently. The lack of complications makes it easy for users to access the applications they want quickly. No more flashy graphics and animated effects, users can get down to what they need to do and save time.
Further, the simplicity of BlackBerry phones is just perfect for business people. Some may think that it is about a generation gap between Smartphone users but in reality, business people have no use for the extra applications and services. And would rather not have those on their phones anyway.
  • Easy Typing
The absence of a physical keyboard may look appealing but touchscreen keyboards are a pain to deal with especially if you’re in a hurry.  Many BlackBerry users are put off with the slow response time of touchscreen keyboards. This has something to do with a person’s finger size and once an error is made, the user has to redo the sentence or worse, get an erroneous auto-correct word. BlackBerry users swear by its effectiveness and fast keyboard response.
  • BBM
BBM or BlackBerry Messenger is BlackBerry’s instant messaging client. This is very useful for workers in the company as well as the company vendors. It’s like sending a text to someone but using the BlackBerry internet connection instead of the carriers. Many BlackBerry users put their trust on BBM as it is another simple and efficient application to use.
Admittedly, the BlackBerry does lack in flashiness but its simplicity, fast performance and reliability make up for it. Truth is, BlackBerry users could care less about the colorful graphics, widgets and the sliding effects of Smartphones. What they are looking for is a dependable handheld device that is capable of handling their business task demands.
In this regard, the BlackBerry will continue to be the mobile phone for small businesses. Well, if they do want some of that Smartphone flashiness, they can always get one for personal use.

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