Tech Lover 9

SMBs are increasingly drawn towards SaaS CRM software as a solution for effective contact management. SaaS solutions are offering them easy software solutions without the trouble of purchasing the license and going into the lengthy process of getting those customized and implemented in their systems. SaaS applications are meant for thin clients; which means those don’t require the support of extensive hardware infrastructure and network. These are delivered through internet and often are ready to use solutions, which just suits the SMBs since they don’t want to spend fortune on deployment and then training employees on using the application. As a matter of fact, there is now a hoard of web based CRM solutions available in the market, which have rather made it difficult for small and medium businesses to make the right choice.

This write up has discussed about few points that can be important in determining the usefulness of
cloud based crm.

• Check your requirements: It is essential to have a clear CRM strategy.
• Check product features: If it is meeting your requirements.
• Check solvency of the vendor: If he is capable of meeting your upscale business requirements.
• Check for integration: It is essential to create a collaborative business environment and to facilitate data sharing.
• Check for customization options: Can the application be customized to meet your market vertical needs?
• Check for affordability: It is true that SaaS CRMs are cheaper than the legacy solutions but choosing software solely based on its cost advantages may not be a good idea either. Hence, you must consider balancing between the features and the cost.
• Check for data backup: Cloud based CRM solutions have resolved issues related to data backup and disaster recovery. The entries to the CRM are saved online and can be accessed anytime.
•  Check for accessibility: Is the application easy to access on portable devices? Mobility is an important aspect to consider while selecting cloud based CRM solution.